It’s a great day when you get to spend time with inspirational artists who are true creators and innovators.
This generation of artists are innovative because they are challenged to be that way. Today’s artist is live and creating in a very public arena.
In addition, it’s crucial to think about entrepreneurship before, during and after creation. You have to not only think about distribution, you must consider your brand 5-10 years from now and how each person listening to their music experiences the brand at that moment in time.
What’s the message? What’s the experience? Is the audience captured and enthralled past an 8 second visit to your website? Do they subscribe?
How many times a week will the audience engage with the artists social pages or revisit the website?
Today’s artist must be a mobile experience focused result seeker. We talked about that on today’s show.
Here’s what you missed today:
@kennynelsonmusic had a very successful Kickstarter campaign to fund his next 2 EPs, @Irenakotvitskaya tuned in from Belarus, Russia to talk about the 1000 year old song she just recorded and @Anja.kotar walked me through her world of music and fashion as she launches a New Music Brand that reflects todays need for innovation and change.
Life was great today. How was your day so far??
Episode #481: A.V.A Live Radio Behind The Music with @JacquelineJax: http://tobtr.com/10086677
1pm : Kenny Nelson on Torn http://lsh.re/1GCWB
1:20 pm et: Jazzy D on WONDER http://lsh.re/1GCWK
1:40 pm et: Duet AGATA on Jurja http://lsh.re/1GCWR
2:00 pm et: Satish Aggarwal on Dil Chahey Tujhe Bar Bar http://lsh.re/1G6O3
2:20 pm et: Anja Kotar on How To Be Cool http://lsh.re/1GA8C
2:40 pm et: Marco De Luca on Leggero http://lsh.re/1GDV7
TODAY’S LIVE STREAM:
Are you on Instagram? Come find me and say hello.